this post was submitted on 18 Jun 2023
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Is there any metric measuring that, though? Of course they track app downloads, and can tell if people are using it, but I don't know if there's any way for them to know who is actually keeping it on their phone. A mass deletion wouldn't mean anything unless it's by people who were already using it daily. Giving it a low rating on the app store might be seen though.
Yeah it would have to be mass deletion by people who use the app regularly, which (should) lead to a measurable reduction in traffic and ad revenue, assuming that those people would spend less time on reddit if they didn't have the app handy on their phones constantly anymore.
Apps usually have an
active users
metric. As far as I know, that's how the worth of apps is usually measured. So uninstalling the app would directly impact that metric, because they would see a significant drop in their daily active users measurements.