Technology
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Rowling became a billionaire by writing popular books and selling the movie rights. She's a scummy person, obviously, but she didn't become rich by being one.
Yeah you definitely can become a billionaire without being a scummy person, just not trough business. You need to be an artist or athlete.
Definitely not going to be a CEO without being a piece of shit. You need that lack of ethics to make it that high.
You can literally start your own company and assign yourself CEO. It's probably all of a filing fee away. It's easy to become a C-suite.
You could inherit it
Which means you're born into a weird sociopathic upbringing. Very fee born into wealth see any issues with it and even then, it tends to be short lived. One of the Johnson and Johnson heirs put out a documentary, but not much after that.
As you say, she's a scummy person, so you have no way of knowing that she only became a billionaire because of the books.
Most of the Harry Potter stories are stolen/copies of either existing young adult novels or existing mythology. There's very little original material or concepts. All writers borrow from other writers, but Rowling is just barely better than a plagiarist.
Google says her net worth is £820 million. Not a billoonarrr.