[-] Berin@mastodon.social 5 points 3 weeks ago

@Kelly @gamedev Chris went through the numbers in this blog post and the one before and apparently, yeah.
https://howtomarketagame.com/2024/08/21/valve-just-took-away-a-valuable-visibility-tool/
According to one developer quoted in that post, about 75% of trackable wishlists of their sequel were achieved through crosspromotion from the first game's page.

[-] Berin@mastodon.social 6 points 3 weeks ago* (last edited 3 weeks ago)

@savvywolf @gamedev That doesn't really serve the purpose these cross promotion methods were devised for. These are meant to help you gather wishlists for your upcoming games, which is supposed to ensure a successful launch by getting you into steam's promotional algorithms (e.g. Popular Upcoming) as quickly as possible.
I agree that most of these techniques are too intrusive from a player perspective, though. I'd add a link in the main menu and heavily discount old games at most 🤔

23
submitted 3 weeks ago* (last edited 3 weeks ago) by Berin@mastodon.social to c/gamedev@programming.dev
[-] Berin@mastodon.social 1 points 3 weeks ago

@Boomkop3 Yeah I guess 🤔 I wish they could provide an optional image-button UI for the socials widgets so theyre easier to see at least..

Chris also wrote that his next blog post will be about alternative strategies to cross-promote games. I'm curious what he'll come up with

10
submitted 3 weeks ago* (last edited 3 weeks ago) by Berin@mastodon.social to c/gamedev@programming.dev

[Blog] Valve just took away a valuable visibility tool

Blog post by Chris Zukowski (How to Market A Game)

https://howtomarketagame.com/2024/08/21/valve-just-took-away-a-valuable-visibility-tool/

@gamedev

#GameDev #GameMarketing #Steam

20
submitted 1 month ago* (last edited 1 month ago) by Berin@mastodon.social to c/gamedev@programming.dev

New Rules for Steam Store Page Descriptions

TLDR You may no longer add:
- Links to external sites (use dedicated fields instead)
- Links or images pointing to other games on Steam
- Images that mimic Steam UI elements

https://store.steampowered.com/news/group/4145017/view/4201376568915048835

#Steam #GameDev #IndieDev #GameMarketing
@gamedev

7
submitted 1 month ago* (last edited 1 month ago) by Berin@mastodon.social to c/gamedev@programming.dev

Draknek just announced their "New Voices Puzzle Grant" for 2024!

It's a USD$15,000 grant for developers from traditionally underrepresented groups who are working on puzzle games!
Includes 1-on-1 mentorship and super flexible terms when it comes to how the money is used.
Deadline is October 7th 2024.

More info in the link here: https://grants.draknek.org

@gamedev

#GameDev #IndieDev #PuzzleGame

2
submitted 1 month ago* (last edited 1 month ago) by Berin@mastodon.social to c/gamedev@programming.dev

The Melbourne Queer Games 2024 Festival is open for submissions until August 23, 2024

There are no geographical restrictions regarding the submissions. Queer games from all over the world are eligible, and entry is free!

http://mqgf.com.au

@gamedev

#QueerGames #IndieDev #GameDev

10

How To Market A Game: What Steam’s big demo update means for your marketing strategy

New blog post by HTMAG on what to do after the steam demo changes:

https://howtomarketagame.com/2024/07/31/what-steams-big-demo-update-means-for-your-marketing-strategy/

@gamedev

#GameDev #IndieDev #GameMarketing #GamesMarketing #Steam

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submitted 2 months ago* (last edited 2 months ago) by Berin@mastodon.social to c/gamedev@programming.dev

How to Sell Visual Novels at Conventions

This is a guide on how to set up and run a booth to sell games and merch at a convention. Super useful if you have never tabled at a con before:

https://arimiadev.com/how-to-sell-visual-novels-at-conventions/

#GameDev #IndieDev #VNDev @gamedev

Berin

joined 2 years ago