this post was submitted on 03 Jan 2025
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Soon people discovered that Meta’s ghoulish posters had been among us for months, even years. There’s Liv, a “Proud black queer momma of 2 & truth-teller,” according to its Instagram profile. Add to that Brian, “everybody’s grandpa;” Jade, “your girl for all things hip-hop;” and Carter, a “relationship coach.” I’m sure there are more yet to be discovered.

All four of these posters have pages on both Facebook and Instagram with mirrored content and all four have post histories that go back to September 26, 2023. The accounts have the blue verified check marks and a label indicating that they’re an AI “managed by Meta.” Users can block them on Facebook, but not on Instagram. Users can also message them across all of Meta’s platforms, including WhatsApp.

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[–] surph_ninja@lemmy.world 39 points 3 days ago (3 children)

All the ones I’ve seen so far are minorities. This is fucking blackface.

[–] ByteOnBikes@slrpnk.net 13 points 2 days ago (1 children)

I can't wait for the AI to reach this level of peak comedy

[–] Bakkoda@sh.itjust.works 6 points 2 days ago

So brave, as a white man, to speak out as a black woman.

[–] floquant@lemmy.dbzer0.com 8 points 2 days ago

It is so much worse. Humanfacing

[–] sunzu2@thebrainbin.org 7 points 2 days ago

Why do you hate de-versity?!

If you don't engage with them, you are a bigot and social score will be reduced.

[–] vastard@lemmynsfw.com 6 points 2 days ago

This is great. If it keeps up my remaining family on FB will give up and I can finally delete my stagnant account.

[–] Grandwolf319@sh.itjust.works 22 points 2 days ago

Pretty good article, this stood out for me:

Something about George Romero’s 1978 film about doomed survivors riding out the zombie apocalypse in a shopping mall feels resonant today as I look across Meta’s suite of AI-created profiles. The movie’s blue-skinned corpses don’t know they’re dead. They just wander through the shopping center on autopilot, looking for something new to consume.

That’s how many of our social media spaces feel now. Digital town squares populated by undead posters, zombies spouting lines they learned from an LLM, the digested material from decades of the internet spewed back at the audience. That’s what Meta is selling now.

[–] Draegur@lemm.ee 24 points 3 days ago

You've heard of the Dead Internet Theory, now get ready for the UNDEAD Internet Theory!

[–] GrumpyDuckling@sh.itjust.works 19 points 2 days ago
[–] xenomor@lemmy.world 36 points 3 days ago (1 children)

This is some legit dystopian shit right here. I almost wish I hadn’t abandoned these platforms years ago, so that I could take this opportunity to do it. I hope that more people wake up to the insidious nature of this company and these services.

[–] wewbull@feddit.uk 9 points 3 days ago

Join once. Leave seven hundred and twelvety times.

[–] neineon77@lemmy.blahaj.zone 46 points 3 days ago (4 children)

This all really feels like a desperate attempt to save their dying social networks, just filling their sites with garbage to make it look like they're not declining

[–] Zementid@feddit.nl 9 points 3 days ago (1 children)

It's great to see them scramble to do anything of monetary value with their platforms. It only seems to be good for fake news and spreading hate (and remembering birthdays).

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[–] veeesix@lemmy.ca 102 points 4 days ago (8 children)

That’s what the world was missing, NPCs.

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[–] HootinNHollerin@lemmy.dbzer0.com 94 points 4 days ago (2 children)

Best thing you can do is not use any Meta products. What a shit company

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[–] CosmoNova@lemmy.world 25 points 3 days ago (1 children)

Those apps are legitimately dead. They just haven’t caught up yet.

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[–] daggermoon@lemmy.world 28 points 3 days ago (3 children)

The best part is no one is going to leave the platform over this except a small minority of nerds like us. The average person is addicted to social media. Ain't nothing going to drive them away.

[–] FlyingSquid@lemmy.world 22 points 3 days ago (1 children)

Not even all of us. If I left the platform, I would lose all contact with a significant proportion of my not very large family, who are spread across the globe. I don't really have another good option if I want to be able to keep in touch with all of them. Incidentally, that includes my own brother.

I do make sure to curate my experience with every meagre tool they give me to do so, however. That's the best I can do.

[–] grrgyle@slrpnk.net 10 points 3 days ago (5 children)

Heard that. I hear people complaining about being forced to use WhatsApp to keep in touch with "boomer relatives." Man I wish WhatsApp was the worse tool I was compelled to keep an account on.

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[–] homesweethomeMrL@lemmy.world 58 points 3 days ago

Wow that’s horrifying. Hilarious and horrifying.

[–] abolishredditnaw@lemmy.world 26 points 3 days ago (4 children)
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[–] Lev_Astov@lemmy.world 36 points 3 days ago* (last edited 3 days ago) (3 children)

I still don't understand why they're doing it. They can't possibly think this will be good long-term, can they?

And what's with the article ending on a note of trying to make it sound bad that reviving nuclear power is a negative thing? If that's the result of AI slop, then I'd call it a net positive.

[–] sirboozebum@lemmy.world 35 points 3 days ago (4 children)

Dead internet theory is becoming true.

Bots talking to bots will be 90% of the internet.

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[–] Clam_Cathedral@lemmy.ml 18 points 3 days ago

If I had to make business sense of this, it might be a pilot for eventual functions like a "sentiment injection" tool to really sway public opinion. With enough halfway believable accounts, not only does the site look more active, but companies/advertisers could pay Facebook to have the bots shovel opinions and products to users in a more overwhelming and coordinated approach than is currently possible with external bots.

[–] dellish@lemmy.world 23 points 3 days ago (1 children)

I'd suggest they know growth of the platforms is waning, if not going backwards, but if they create a heap of bots and call them "active users" then the share price won't go down. That's the only reason I can think of.

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[–] Nougat@fedia.io 66 points 4 days ago (2 children)

“Proud black queer momma of 2 & truth-teller,”

This sounds like a caricature.

[–] Vanth@reddthat.com 48 points 3 days ago (3 children)

It screams white person lying about their identity to justify some whackadoo comment. "I can say this racist/homophobic thing bc I'm a black queer momma of 2. If you can't handle me, you're bigoted".

... sure they are ...

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[–] GrammarPolice@lemmy.world 50 points 3 days ago

Proud black queer momma of 2

Way to try to force a stereotype there Meta.

Absolutely disgusting whatever the fuck this platform is trying to do with this AI nonsense

[–] Veedem@lemmy.world 36 points 3 days ago (1 children)

It feels like Zuckerberg is out of ideas and just chases the trends to stay relevant. He was all in on the “metaverse” until he wasn’t because the concept disappeared. Now, he’s all in on AI because everyone else is. Even the quest, before it became the face of the metaverse, was him chasing another big idea from someone else.

He and the company haven’t had original ideas in a very long time. Even the smaller ones, like Stories and Reels, are just ideas copied from someone else.

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[–] UltraGiGaGigantic@lemmy.ml 27 points 3 days ago* (last edited 3 days ago) (1 children)
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[–] AgentGrimstone@lemmy.world 8 points 2 days ago

I don't need anymore fake content. Real people are doing an amazing job of that already.

[–] Clanket@lemmy.world 31 points 3 days ago* (last edited 3 days ago)

Thank fuck I deleted my Facebook when I did (around the time of the Cambrige Analytica scandal). Never had an Instagram.

For anyone reading, delete them all. Load of shite, you won't miss them.

This type of stuff will get a whole lot worse before it gets better.

[–] ATDA@lemmy.world 25 points 3 days ago (1 children)

The idea of random AI floating about to soothe people and give them attention is damn creepy. Ew.

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[–] maxenmajs@lemmy.world 46 points 4 days ago (2 children)

This is getting really fucking creepy. I suppose next they're going to start following and sending private messages because anything is worth it for our precious "engagement".

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[–] avidamoeba@lemmy.ca 41 points 4 days ago* (last edited 4 days ago)

This is brilliantly dystopian They can create hyper-specific profiles to target specific eyeballs and feed ads from the profile itself. They no longer have to rely on users posting things others would react to. They can just write what they know will generate reactions.

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