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Intel's $249 Arc B580 is the GPU we've begged for since the pandemic | PCWorld (www.pcworld.com)

submitted 2 weeks ago by empireOfLove2@lemmy.dbzer0.com to c/technology@lemmy.world

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If even half of Intel's claims are true, this could be a big shake up in the midrange market that has been entirely abandoned by both Nvidia and AMD.

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[–] sugar_in_your_tea@sh.itjust.works 4 points 2 weeks ago (1 children)

Exactly. Nvidia's thing is RTX, and Intel/AMD don't seem interested in chasing that. So their thing could be high mem for LLMs and whatnot. It wouldn't cost them that much (certainly not as much as chasing RTX), and it could grow their market share. Maybe make an extra high mem SKU with the same exact chip and increase the price a bit.

[–] brucethemoose@lemmy.world 7 points 2 weeks ago* (last edited 2 weeks ago) (1 children)

Well AMD won't do it ostensibly because they have a high mem workstation card market to protect, but the running joke is they only sell like a dozen of those a month, lol.

Intel literally had nothing to lose though... I don't get it. And yes, this would be a very cheap thing for them to try, just a new PCB (and firmware?) which they can absolutely afford.

[–] sugar_in_your_tea@sh.itjust.works 4 points 2 weeks ago* (last edited 2 weeks ago) (1 children)

They might not even need a new PCB, they might be able to just double the capacity of their mem chips. So yeah, I don't understand why they don't do it, it sounds like a really easy win. It probably wouldn't add up to a ton of revenue, but it makes for a good publicity stunt, which could help a bit down the road.

AMD got a bunch of publicity w/ their 3D Cache chips, and that cost a lot more than adding a bit more memory to a GPU.

[–] brucethemoose@lemmy.world 1 points 2 weeks ago (1 children)

Are the double capacity GDDR6X ICs being sold yet? I thought they weren't and "double" cards like the 4060 TI were using 2 chips per channel.

[–] sugar_in_your_tea@sh.itjust.works 1 points 2 weeks ago

I'm really not sure, and I don't think we have a teardown yet either, so we don't know what capacities they're running.

Regardless, whether it's a new PCB or just swapping chips shouldn't matter too much for overall costs.