this post was submitted on 22 Oct 2024
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Except you can add a tracking pixel to the destination website after people click through on the ad, which correlates to people's individual profile. To say that isn't "handing out personal information to others" is sophistry of the highest order.
They're not handing out personal information. If you hide stuff like that in your ad links then you're the malicious actor, not facebook.
You may want to familiarize yourself with how their tracking pixel works. In brief, you add a line of code (provided by Facebook) to any given website and on page load that code displays a 1x1px transparent image from Facebook's servers that allows them to establish a correlation between the loading of that website and the identity of the person logged in to Facebook on that browser. it isn't "hiding" anything or circumventing Facebook in any way. It's a core part of their advertising offerings. https://www.facebook.com/business/goals/retargeting