Technology
This is the official technology community of Lemmy.ml for all news related to creation and use of technology, and to facilitate civil, meaningful discussion around it.
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Rules:
1: All Lemmy rules apply
2: Do not post low effort posts
3: NEVER post naziped*gore stuff
4: Always post article URLs or their archived version URLs as sources, NOT screenshots. Help the blind users.
5: personal rants of Big Tech CEOs like Elon Musk are unwelcome (does not include posts about their companies affecting wide range of people)
6: no advertisement posts unless verified as legitimate and non-exploitative/non-consumerist
7: crypto related posts, unless essential, are disallowed
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It's like people can't get interested in anything unless it has the Big Tech stamp of approval. π
It's just about marketing. People don't know about what they don't hear about, and the wealthier companies can make sure people hear about them. There's no budget for that with regular Fediverse sites.
And make sure they hear about it in such a way that it seems interesting. The fediverse doesn't use any basic marketing plan techniques, and enough people are conditioned to them (after a lifetime of growing up surrounded by advertising on television and in their spaces) that anything which doesn't fit that template scoots right by.
Some people take the initiative to learn things on their own though. I suppose we're not their target audience however.
In their favor I can say that none of them are tech savvy and they got to know Threads just because Meta put Threads links and icons all over Instagram (which those people use).