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Do stores use bank account info to analyze shopping patterns? (mander.xyz)

submitted 2 months ago* (last edited 2 months ago) by notsofunnycomment@mander.xyz to c/asklemmy@lemmy.ml

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Out of a reflex of distrust, I refuse to participate in any kind of loyalty program of the outlet of the large retail store around the corner.

I tell myself that by refusing to join the loyalty program (which basically comes down to scanning an anonymous loyalty card every time I make a purchase), I prevent them from adding my correlations (what products I buy, in what combos, at what time) to their data.

But since I normally pay by card, I guess they can (and do) already do that with my bank account information?

If I would pay with cash, they can still see those correlations per purchase, but they can't track my purchases over time?

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[–] Tangent5280@lemmy.world 3 points 2 months ago (1 children)

Loyalty cards are more for getting the customer in the door, right? Usage patterns come second if I understand the model correctly.

[–] stsquad@lemmy.ml 2 points 2 months ago

Other way around. Loyalty cards have always been about getting that sweet sweet data about customer habits.