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Google threatened tech influencers unless they ‘preferred’ the Pixel (www.theverge.com)

submitted 4 months ago by schizoidman@lemm.ee to c/technology@lemmy.ml

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[–] Moonrise2473@feddit.it 4 points 4 months ago* (last edited 4 months ago) (1 children)

There are YouTube channels/instagrammers that exclusively review sponsored products. Bigger ones like Unbox therapy, LTT shortcircuit, and so on. Never a bad word about the shitty product they're reviewing, because it's a paid ad.

Take a look by yourself. The product they're "reviewing" is clearly non functioning e-waste, yet they don't say it to make the advertiser happy.

This is a program dedicated to influencers, not reviewers. The verge, Engadget, marques, Mr mobile, they didn't sign this contract. If Google believes that the outlet is legit, they give the review device for free without the sponsorship contract.

Edit for clarity as I didn't add a paragraph between this sentence:

When the influencer that got the free phone under this ad campaign shows the phone on camera they need to flag the post with #giftfromgoogle and #teampixel - you can use that as a hint that the review is biased

[–] emergencyfood@sh.itjust.works 1 points 4 months ago (1 children)

This is a program dedicated to influencers, not reviewers.

Corrected. Thanks!

There are YouTube channels/instagrammers that exclusively review sponsored products.

I don't use instagram, and stick to the more reliable youtube channels. Didn't know this was a thing.

If Google believes that the outlet is legit, they give the review device for free without the sponsorship contract. When they talk good about the device they need to flag the post with #giftfromgoogle and #teampixel

This feels like one of those stories where one person misleads another without technically lying.

[–] Moonrise2473@feddit.it 2 points 4 months ago

I read your quote of my post and realized to have wrote in a way that's not clear. If someone gets sponsored to become a Pixel fanboy, needs to use those two hashtags