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this post was submitted on 01 Feb 2024
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Did they survive? In my case, they got stronger.
In principle, I actually support the idea of people running sites being able to support themselves financially through advertising. I just don’t like when the ads go too far into obnoxious territory. So before all this, I used Adblock Plus with its "acceptable ads policy" to let through unobtrusive banner ads but block prerolls, large graphics, and interstitial ads.
Unfortunately, ABP didn’t adapt to YouTube’s changes quickly enough, so I switched to uBlock Origin. Now I don’t even see unobtrusive ads. Google shot themselves in the foot over this one.
When webmasters running homely sites with flavor of their own personality would add places for ad banners, that was fine. You usually knew what kind of content you'd see on which banners where, and they weren't as bad as now.
With modern ads served by companies stronger than many states, on platforms with less personality than many nation-states have, it just became something you never need which gets forced down your throat via phishing practices and works exactly as phishing.
Nobody who literally follows those ads and believes them does understand what they are doing. It's aimed at teens who can only poke fingers at screens and at elderly who can also often only poke fingers at screens.
It's a completely predatory thing by now, with no fair scenarios of usage. It should be outlawed if nothing else works.
Gosh, at this point I'd approve of an official state-standardized replacement of the Web, intentionally limited in extensibility, a bit like Gemini, only without the "minimalist" and "small" parts, which would be mandatory for state institutions, medical institutions, educational institutions, public transport etc. Maybe more similar to HyperCard or having some PostScript support there =\
Honestly this is why I'm so bullish on ActivityPub. Like this video sort of gets at (apologies that that's a Nebula link. I think you can get one Nebula video for free if you're not a subscriber, or you can wait until it goes up on the TechAltar YouTube channel after a couple of days or maybe a week—the full interviews with fediverse people are unlikely to go on YT though; I'm currently watching the Automattic CEO interview and finding it brilliant), federation is a really great way of going back to a world of smaller sites hosted by people with a passion for what they're doing. But it'll be even better, because of the ability to interact with all these different sites with one unified account. Tumblr and WordPress embracing ActivityPub are an awesome step in that direction.
edit: looks like the main video is already up on YouTube. Must have been only a 1 day delay on this one.