this post was submitted on 06 Jul 2023
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What does Threads do that Mastodon doesn't? Aren't they basically just a different app for the same thing? What am I getting wrong here?
the brand and million of dollars for ads. They'll push it as the main hub to browse mastodon content and then slowly try to make it a walled garden.
Threads automatically adds all your instagram follows so for creators they don't have to try and rebuild their audience on a new platform where as for users they don't have to find all their friends/family/and creators on a new platform, its just there. There is also the ease of signup, if you have an instagram account you just log in, if you don't it's really simple. For Mastodon there's different servers to pick and then you have to find your favorite creators again and it's another login to remember.
TLDR people are lazy so go with the option that is easiest for them