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iPhone 15's Record High Production Costs Could Push Up iPhone 16 Prices
(www.macrumors.com)
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this post was submitted on 23 Oct 2023
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Lol, of course it will. These devices will keep inching on the pricing with every release until we stop buying them.
Don't get me wrong, the iPhone is a superb smartphone. If I were Apple's CEO, I'd probably have and unspoken target to push the prices up as long as unit sales weren't impacted too much. As soon as sales taper off, I'd lower the price overnight and hand it to marketing to spin the story for the masses.
This always gets said, but there hasn’t been a price increase in years.