this post was submitted on 23 Sep 2023
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Unity May Never Win Back the Developers It Lost in Its Fee Debacle (www.wired.com)
submitted 1 year ago by nanoUFO@sh.itjust.works to c/games@sh.itjust.works
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[–] probablyaCat@kbin.social 16 points 1 year ago (2 children)

Nah this went really bad for them. Even if they do make more, it will almost certainly be short term. Godot got so much free advertising. It firmly sat itself next to unreal as far as who should be choosing it, but it is definitely the inferior engine if you are making AAA. It's going to get cut from the high by unreal and the low from Godot, defold, and even gamemaker.

I don't get this weird apologist attitude. Let us not forget Unity just spent over $4 billion less than a year ago buying the malware ad service ironsource. They are not profitable because they make bad business decisions. This was one more. And in all likelihood we will see the sale of unity before too long. And it will probably be less than the $20 billion offer they had prior to the ironsource purchase.

[–] TWeaK@lemm.ee 6 points 1 year ago (1 children)

They are not profitable because they make bad business decisions.

Exactly this. Just like how reddit very quickly made enough in reddit gold sales to cover their server costs for decades, the only reason it's operating at a loss is because they're running it that way.