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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them (www.thedrive.com)

submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world

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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

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[–] Kerred@lemmy.world 18 points 1 year ago (1 children)

I was going to say it wasn't that people hated them, I was thinking it was BMW users either didn't want to pay or found a buddy to do it for free.

[–] emeralddawn45@discuss.tchncs.de 1 points 1 year ago

Yeah I don't think the headline means they hated the heated seats, but that they hated the subscription.