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Of course there's a fee. Do they not realize how expensive it is to fileserve useless videogame data, provide versioning for that, updater systems, workshop storage, curation, promotion etc etc. . . without help?
Is there not a fee for your competing storefront? How would it fund its daily operations?
The workshop alone is already a godsend (from Lord Gaben).
There are decade old games with hundreds of thousands of mods, who's paying for all the hosting?
Has anyone tried Epic Store? It has nothing but the most barebone features to purchase a game, literally just a glorified launcher.
I mean that's awesome.
Ultimately they're only responsible for the steam client and the servers.