They sell everything they put into laptops, in that market they can't keep up with demand. Similar story for enterprise.

In the DIY desktop market, which this article is about, It's been instilled into everyone to wait for the X3D chips, by basically every reviewer. And for good reason.

Certainly doesn't help that:

• a Windows 11 bug made performance look over 10% worse than it actually was on release, which is when all benchmarks are done and opinions are set (E: btw this has been fixed, and the fix also helped older CPUs too)

• AMD decided to massively lower energy usage at the expense of out-of-box performance (I actually love this decision, I'm sick of components getting more and more power-hungry, and I'm sick of a hot stuffy room. Most gaming-focussed reviewers hated it though, which bugged me tbh because they also moan when power usage is high. I think they just like being negative because it drives engagement). At previous-gen TDPs, Zen 5 gains a lot of performance, but that's not how they are benchmarked.

• the price of Zen 4 has dropped, and the 7800X3D in particular looks compelling to those who might've wanted Zen 5.

• most DIY PC builders are PC gamers, and what do we need new CPUs for? Most gamers are more GPU bottlenecked right now, especially as people are moving to 1440p, 1440p ultrawide, or 4K. Add to that the fact that there have been very few good PC game releases this year and of course we're in a slump.

• the only people who can buy a Zen5 CPU and drop it in their machine easily are Zen4 users, who won't see a large uplift and likely won't bother. People with earlier systems are looking at a significant investment - new motherboard and DDR5 RAM, why bother with that when the 5700X3D is such an insanely good value proposition that still won't be bottlenecked unless you're running an insanely good GPU?