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Scams upon scams: The data-driven advertising grift (anotherangrywoman.com)

submitted 1 year ago by Woland@lemm.ee to c/technology@lemmy.world

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"Digital advertising is a scam from top to bottom. In fact, it’s several scams stacked on top of each other, wearing a trenchcoat, and some of the foundations of fibs are so effective that otherwise reasonable people entirely buy into them."

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[–] grizzledgrizzly@sh.itjust.works 5 points 1 year ago* (last edited 1 year ago) (9 children)

I certainly hope this person is really in marketing. I would agree that a lot of digital “metrics” are a scam. It’s all in the presentation of said metrics.

However, this article is comprised of poorly-sourced anecdotes and full of buzzwords and conjecture. The grammar also makes me question the validity of the storyteller.

I can’t gate-keep “marketing” but buyer beware on this one.

Edit: hey to all the downvoters - I’d love to know why, specifically, I am wrong?

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