-22
Lemmy advertising model - thoughts
(lemmy.world)
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
this post was submitted on 07 Jul 2023
-22 points (21.1% liked)
Technology
58150 readers
6031 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
Why have ads at all? It's just wasteful and annoying.
Recently, Louis Rossman made an excellent point about advertising. When was the last time you saw and ad and suddenly felt like buying something? How often does that happen? Most of the time, the money spent on ads doesn’t actually do much other than annoy the people who are exposed to the ad. Providing good experiences to the customers is a far more effective way to advertise products or services.
In fact if I see a product being heavily advertised I am less likely to buy it. Not only because it is annoying, but also because I know a significant percentage of the purchase price is just paying for more advertisement instead of actually relating to the quality of the product.
I make a mental note to avoid a company and their products whenever I see an ad. If I want your thing, I will seek it out. You wanna entice me to buy it? Go make your blogpost demonstrating why yours is better than the alternatives I'm looking at.